We could start, by not driving away people from the interest in playing and dedicating time to DiscoRP. Lets face it, there are blatant favoritism here. Some peoples faction Ideas get created and approved almost out of the blue. There are some people who hold to many positions, and "clicks" that hog up role play veins, only in the interest of not having their part of the story line messed with.
To many of you use this place as a second life, and for most of us "Just-a-gamer" types, your snobbish attitude and circle-jerk ego stroking gets very old, and not worth the hassle of dealing with.
You will not get more people to play here by adverts, and YT channels, because once they get here and see what is under the surface they tend to get turned off. So, maybe start by taking a good look at yourselves first and then think about why the population of Disco has nose dived.
Maybe this is to brutally honest for some of you, but there it is, it is not an attempt to insult or downgrade anyone, it is just how I see it from my end of the keyboard.