Some says, game characters sometimes are people's projections.
Some says, everyone has their own preferences.
I'd like to ask, why you like your faction, characters? What exactly are you interested in? Have you some personal reason or just for having some fun?
I like @FuTech Innovations because it's completely different from what I've done before. I consider it to be very fitting for the universe too and it's a chance for everyone to enhance their own RP if they wish to.
Faction is not only the lore and ships but the people, the members of your faction. The question is pretty weird because the very most people love the faction because of friends in it, the community inside the community if you understand what I mean
Personally I don't know. I'm in no faction but the newly formed Amalgams. I wouldn't have made an account in the first place if it wasn't to add some roleplay here too. Its fun to get shot at, ganked, and many other things.
So shortly put: mechanics and the people that I interact with who seem happy when I visit them in my AI ship which makes me all the more interested to play and deliver the best roleplay and combat experience I can deliver.
GRN/MRG. It was a completely different experience than what the normal Navies allowed. It was the "antagonist" with a unique background with nobility and political drama mixed in. The playerbase was great and a lot of people were interested in roleplaying with us, either by guns or by words.